How EGLogics is scaling their global digital agency using DigitalOcean

EGLogics, a global web and digital marketing agency founded in 2013 in India, offers website development, mobile app development, and digital marketing services to a range of clients—from startups to Fortune 500 companies. With customers across the United Kingdom, The United States, and India, EGLogics trusts DigitalOcean to host the websites, applications, and products they build. They rely on DigitalOcean products like Droplets, Managed MongoDB, Volumes Block Storage, and Spaces to scale quickly and provide a reliable service, whether they’re building eCommerce websites or internal inventory software.

Leaving the complexity and costs of AWS behind

When Ankit Aggarwal, the CEO and CTO of EGLogics, started EGLogics he gravitated towards AWS for his agency’s cloud infrastructure needs. However, he and his team quickly encountered challenges—including the difficulty of simply navigating the platform.

“They have made the interface so complicated that a normal user can not easily navigate through all the options. For instance, to provide someone with access, it’s not easily possible.” — Ankit Aggarwal, CEO and CTO of EGLogics

Furthermore, when they encountered challenges, they couldn’t easily consult documentation. That, too, was difficult to decipher.

“When I used AWS, the documentation was not easy to use. If you wanted to find a way to achieve something, it was difficult. If I have to choose a VPS provider, their documentation and display of services should be easy to use.” — Ankit Aggarwal, CEO and CTO of EGLogics

Furthermore, forecasting their expenses while operating across multiple regions was unpredictable. Aggarwal sought out a different cloud solution for the company to alleviate these issues. His primary considerations in evaluating cloud providers included speed of go-to-market and simple maintenance. He landed on DigitalOcean.

Finding simplicity and ease-of-use with DigitalOcean

Aggarwal previously used DigitalOcean for working on smaller projects. When it came time to explore a new cloud solution for his growing agency, he found what he needed to support EGLogics’ growth. With DigitalOcean products like Droplets, Managed MongoDB, Volumes Block Storage, and Spaces, their agency has scaled to have clients and partners in over 30 countries. Besides supporting his agency, they built and scaled their affiliate marketing product—Career Wallet—to 15 countries, launching in new geographies more every quarter.

The simplicity of DigitalOcean has made life easier for him and his entire team, allowing them to deploy applications quickly. Furthermore, they can rely on customer support to answer questions quickly when they require assistance.

“Comparing Google Cloud or AWS with DigitalOcean, anybody can easily tell how simple it is to use in comparison. With DigitalOcean we barely see issues. If there is an issue, it is easy to handle. We don’t have to invest a lot of resources, we don’t need 2-3 server admins. We know that our developers can handle things easily.” — Ankit Aggarwal, CEO and CTO of EGLogics

An elegant approach to billing and cost management

For growing businesses, getting a handle on finances and costs is crucial for survival, particularly in uncertain economic times. DigitalOcean’s predictable billing has allowed EGLogics to better forecast their finances, avoiding unexpected expenses and pop-up fees.

“The simplicity of the billing calculation is there. We can easily forecast and figure out what you’re paying for. In AWS, it is very difficult to figure out, especially with multiple regions. With DigitalOcean, as the CEO and CTO of the company, I can easily see what is being utilized and how to reduce my billing.” — Ankit Aggarwal, CEO and CTO of EGLogics

Moving to DigitalOcean has resulted in overall cost savings, allowing them to invest in other areas of the business—from design to customer support.

“By switching from AWS to DigitalOcean we reduced our costs by 50%. We achieved the ease of use and speed of launch and delivery we were looking for.” — Ankit Aggarwal, CEO and CTO of EGLogics

Scaling marketing solutions with help from DigitalOcean

After over a decade in business, EGLogics has their eyes on expansion and continues to scale their agency. With a growing international footprint, they’re using DigitalOcean data centers around the world.

“DigitalOcean is my first choice. When I have to use a VPS, I will always choose DigitalOcean. All the new servers we deploy, we deploy on DigitalOcean.” — Ankit Aggarwal, CEO and CTO of EGLogics